Call of Duty: Modern Warfare 3 - Global live launch event
Call of Duty: Modern Warfare 3 - Global live launch event
Now recognised as the biggest entertainment launch of all time in any medium Call of Duty: Modern Warfare 3 revealed itself to the world via it's global launch event on the 7th November. We were massively stoked to be involved with the franchise again, working closely with Xbox and Activision to produce a feature rich bespoke Facebook application and YouTube gadget to stream the live launch.
The event was an astounding success with unique user views via our application alone totaling around 900,000. Happy shooting soldier!
Project details
Client
Xbox
Project link
https://apps.facebook.com/CallofDutyLiveLaunch/
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